Some TikTok Shop sellers pull back as the platform moves to end independent shipping in the U.S.
2026-01-31
When Nadya Okamoto launched her pajama brand Matching this past summer, selling on TikTok Shop felt like an obvious choice. The platform had already played a major role in the growth of August, her period-care brand, which boasts more than 410,000 TikTok followers and has landed on the shelves ofContinue Reading

