By Tim Peterson • June 12, 2025 • This article is a WTF explainer, in which we break down media and marketing’s most confusing terms. More from the series → This video is sponsored by Index Exchange. For more information about sell-side decisioning, check out this report. A lot ofContinue Reading
By Tim Peterson • May 19, 2025 • Ivy Liu Jimmy Fallon greeted the crowd at what he called “the NBA upfront” before correcting himself at the NBCUniversal upfront presentation on May 12. He had it right the first time. Sports has played a primary role in TV networks’ andContinue Reading
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series → This week’s Future of TV Briefing looks at the topics and trends likely to set the tone for thisContinue Reading
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series → This week’s Future of TV Briefing features an interview with Coca-Cola’s Pratik Thakar about the brand’s AI-generated holiday adContinue Reading
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