Typography is one of those things that separates good editorial design from great editorial design… and great from genuinely memorable. The right typeface doesn’t just carry words across a page; it sets the emotional register, establishes hierarchy, and does half the creative heavy lifting before a reader processes a singleContinue Reading
For many illustrators, the dream looks something like this: land an agent, secure regular editorial commissions, work with big-name brands, and watch the Instagram likes roll in. But what if you’re not landing those jobs? What if your inbox stays stubbornly quiet while everyone else seems to be announcing theirContinue Reading
Much like its fashion sibling, the beauty industry often feels like it’s trying to push us into being something we’re not. It offers us images of unattainable attractiveness, urges us to invest in overly expensive products, and subtly hints that our lives will be better if we only look moreContinue Reading
In general, we like companies with decades of experience and expertise. They’re far more likely to know what they’re doing and provide good value. However, when we think about mattresses, we tend to gravitate to new, flashy brands with access to the latest supportive technologies. So Ostermoor, a historic mattressContinue Reading
At Creative Boom, we’re big fans of the work of Angel & Anchor, who describe themselves as “a ballsy branding studio based in Belfast; we work hard, we listen, we give a shit.” And so back in March, we reported on their work crafting a visual identity for a stylishContinue Reading
TV show The Great British Bake-Off has been such a massive hit around the world that some might assume Brits are making cakes morning, noon and night. But in truth, most of us see sugar purely as something to stir into hot drinks. That’s why Silver Spoon, the UK’s leadingContinue Reading
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