Adidas Pricing Strategy Explained: How Adidas Competes in the Global Market

Adidas stands as one of the leading athletic and lifestyle brands globally, competing closely with giants like Nike and Puma. Known for its innovative products, high-profile collaborations, and commitment to sustainability, Adidas maintains a strong presence across diverse market segments. Pricing plays a pivotal role in the brand’s success, ensuringContinue Reading

PESTLE Analysis: Social Factors Affecting Business

Social factors shape how businesses connect with their customers. Recent research from industry experts suggests that closely examining demographics, cultural trends, and evolving lifestyles can provide valuable clues about customer preferences and behaviors. By understanding these social factors, companies can gain deeper insights into their target audience and develop moreContinue Reading