The state of DTC marketing in 2025: How brands and agencies are leveraging data and automation to fuel ROI

This State of the Industry report, sponsored by Klaviyo, explores how DTC brands and agencies are responding to rising costs and tech complexity by renewing their focus on data and ROI. The direct-to-consumer landscape has evolved significantly in recent years, with both established brands and digitally-native players adapting to newContinue Reading

Cloudflare CEO warns AI crawlers and summaries are eroding the internet’s business model

Serving tech enthusiasts for over 25 years. TechSpot means tech analysis and advice you can trust. In context: Cloudflare CEO Matthew Prince recently reiterated his warning that generative AI crawlers and summaries threaten the foundations of the internet’s business model. To protect publishers from a flood of artificial AI traffic that offersContinue Reading

Digiday Podcast at Cannes: AI hype, data overload and other takeaways from Cannes Lions 2025

By Kimeko McCoy  •  June 20, 2025  • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Subscribe: Apple Podcasts • Spotify Amid the AI hype, increasingly fragmented media marketplace and economic headwinds, marketers this year cameContinue Reading

AI screenings, budget cuts, and burnout: What’s really behind advertising’s hiring disconnect

By Kimeko McCoy  •  June 13, 2025  • Ivy Liu The job market has never been easy to navigate. But right now — between tightened marketing budgets, agency consolidation and economic headwinds — it’s as convoluted as ever. Job seekers say they’re seeing hundreds of roles for brands and agencies describing wantingContinue Reading