Calling all gen AI disruptors of the enterprise! Apply now to present at Transform 2025

December 5, 2024 4:08 PM The awards presented to the winners of the 2024 VB Innovation Showcase. at Transform. Credit: Christopher C. Lee/Photomochi Studio Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The Innovation Showcase is back at Transform:Continue Reading

The diminishing returns of scale and a return to quality

Sponsored by Infolinks  •  December 3, 2024  • Bob Regular, CEO, Infolinks Scale is not a one-size-fits-all concept.  Marketers and publishers historically have their own goals associated with scale. When it comes to content, the KPIs vary according to the media (i.e. podcast, video, etc.) and subject matter.  But lately,Continue Reading

Q&A: How Amazon Ads and PMG are unlocking performance with AI-driven programmatic

Sponsored by Amazon Ads  •  December 2, 2024  • Brian Tomasette, director of product, Amazon DSP Ad technology is changing the marketing playbook in ways few could have imagined. More recently, DSPs are delivering on the long-held promise of programmatic advertising, particularly around efficiency and automated performance.  This moment isContinue Reading

The 51 best Black Friday tech deals worth shopping from Amazon, Walmart, Target, Apple and more are up to 50 percent off

Engadget Black Friday may have come and gone, but plenty of Black Friday deals are still available right now. This is a pattern we’ve seen persist in recent years: Black Friday is no longer just a one-day affair, and you can get good deals both before and after the bigContinue Reading