Against all chilly odds, we’ve made it to the unofficial start of summer, Memorial Day. While that brings lots of barbecues and swimming, it also means a bunch of deals. Included in this years Memorial Day sales is the Apple Magic Mouse with a USB-C port. Right now, you canContinue Reading
By Michael Bürgi • May 23, 2025 • Paul Woolmington certainly looks the part of an ad agency creative. But in actuality he’s one of the senior media-side executives with decades of experience under his belt, including at holding companies including IPG, WPP, and Stagwell precursor MDC Partners. Woolmington hasContinue Reading
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at what AI Mode, the latest generative AI search experience Google has rolled out, means for publishers’Continue Reading
Publishers have long chased growth through social platforms and short-term traffic spikes. These tactics often prioritize volume over value, inflating reach without building meaningful relationships or translating into lasting engagement or revenue. Without meaningful data or audience insights, personalization efforts fall flat, revenue is unpredictable, subscription offers miss their markContinue Reading
Marketers today are operating in the aftermath of a fundamental shift. The signals that once powered precise targeting are disappearing. Regulatory crackdowns, shifts in consumer behavior and changes among major ad platforms have all converged to create a fragmented, foggy view of the customer journey. Even Google’s announcement that itContinue Reading
By Tim Peterson • May 19, 2025 • Ivy Liu Jimmy Fallon greeted the crowd at what he called “the NBA upfront” before correcting himself at the NBCUniversal upfront presentation on May 12. He had it right the first time. Sports has played a primary role in TV networks’ andContinue Reading
Activision announced on the official X account of its Call of Duty: Warzone Mobile title that it would sunset updates and delist it from the Google Play store and the App Store. Activision is giving players a last chance to download the departing game, which will be removed by theContinue Reading
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series → This week’s Future of TV Briefing looks at the topics and trends likely to set the tone for thisContinue Reading
By Marty Swant and Sam Bradley • May 16, 2025 • AI is speeding up everything in advertising — except how advertisers pay agencies, which is still moving at a crawl. There are early signs — just look at Sir Martin Sorrell’s latest quarterly reflections — but, he, his peers and theirContinue Reading
This State of the Industry Report, produced in partnership with Piano, explores how publishers engage with social media, specifically paid social media, what strategies they use, the challenges they encounter and how they plan to overcome them. As social platforms become more fragmented and organic reach continues to decline, publishersContinue Reading
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