Hôtel Balzac Is Paris Fashion Week’s New Best-Kept Secret

Hôtel Balzac Is Paris Fashion Week’s New Best-Kept Secret

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Legend has it that Honoré de Balzac drank upwards of 50 cups of Turkish coffee per day, powering the French author to write 19th-century classics including Monsieur Griot and The Human Comedy. His writing day apparently began at 2 a.m. and ended at noon. While my schedule was not quite as nocturnal (nor prolific), I often found myself up until 2 a.m. due to jetlag and fall 2025 Paris Fashion Week reviews during my recent stay at the well-appointed Hôtel Balzac. Located on the Rue Balzac, in a sweet but sleepy corner of the 8th arrondissement but mere steps from the bustling Champs-Élysées, the hotel occupies the site of the hôtel particulier where Honoré housed his paramour, the Polish countess Ewelina Hańska.

Photo: Matthieu Salvaing

It is fitting that the namesake of the 58-room hotel loved coffee, because—though he may have taken his black—the palette of the space is almost exclusively varying shades of mocha: from latte to cortado to espresso. Designed by the extremely good-looking French design duo, Charlotte de Tonnac and Hugo Sauzay of Festen, the pair applied their elegant, restrained eye to create an Art Deco-inspired and Japanese-influenced haven.

Photo: Matthieu Salvaing

Photo: Matthieu Salvaing

During the most recent fashion week, the Haussmannian establishment was accommodating to editors—but not a scene. For example, you could actually spill the tea in their Earl Grey-hued breakfast room (to painfully continue the caffeinated metaphor), unlike other boutique hotels where you have to look over your shoulder anytime you mention a fashion editor’s name. Fashion week habitués clustered in the sky-lit lounge throughout the fall shows in March. One night, while already in my pajamas, a buyer friend texted to say a group was downstairs enjoying a platter of Ibérico bellota and one of the complex house cocktails, all named for different Balzac works such as Comédie Humaine, a shochu and jasmine concoction. I joined them, and it felt like a fashion sleepover in the chicest dortoir. (The hotel also shares an address with the famed Michelin-starred Pierre Gagnaire restaurant, in case you are looking for more than Ibérico.)

Photo: Matthieu Salvaing

Every detail has been thought through—even the electric swipe key for the rooms is disguised in a tasseled, padded leather fob to elevate the key card experience. Diptyque products appoint the soaking tubs and spa showers in the rooms. Sugar is molded into individually packaged domes and served in pewter julep cups that match the rimmed egg cups. The breakfast is sumptuous: Bordier butter and perfect four-minute soft-boiled eggs. The room service is equally so, with a truffle-Comté Croque Monsieur that could break hearts. Majid Mohammed, the self-described “fleuriste lyrique” of the beloved Montmartre shop Muse, handles the hotel’s artful florals.

Photo: Matthieu Salvaing

Photo: Matthieu Salvaing

The view of the Eiffel Tower from my corner room was partly obscured by the gargantuan silver trunk covering the Louis Vuitton flagship on the Champs-Élysées during the flagship’s renovation. Like that store, the entire tourist hub is being reimagined, with Mayor Anne Hidalgo committing to a 250 million euro “réenchantement” campaign to shift the vibe back to the Arc de Triomphe and away from McDonald’s golden arches.

Photo: Matthieu Salvaing

I was worried about staying steps away from what is, in essence, France’s Times Square, but the charming Rue Balzac, home to the beloved Cinema Balzac and other small businesses, could not feel more quaint and low-key. You are, however, a two-minute walk to the main yellow subway line and morning runs easily take you to the Parc Monceau or the Bois du Boulogne (if you’re feeling slightly more ambitious). If you prefer a gym experience, the subterranean fitness center features the chicest gym equipment I’ve seen, with grained walnut detailing on the treadmill and kettlebells.

Photo: Matthieu Salvaing

The Japanese-inspired Spa Ikoi is sleek and soothing with slatted doors and Venetian plastered walls and features bamboo massages and a Wakayagu anti-aging facial. After a 12-hour day of running around to shows and appointments, I thought I would never power through writing my review of the Akris collection, however, the spa was open until 10 p.m.—and lo and behold, after a 20-minute sit in the hammam, I was revived and ready to work.

Photo: Matthieu Salvaing

In one of Balzac’s most cited works, A Treatise on Elegant Living, an ode to flaneurs and a life of leisure, he writes, “Elegant living is, in the broad acceptance of the term, the art of animating repose.” What a perfect description of a hotel that works hard to make your repose as graceful as possible. An additional reason to visit Hôtel Balzac? Another dictum from Balzac’s treatise: “Anyone who does not frequently visit Paris will never be completely elegant.” Complete elegance awaits you on the Rue Balzac.

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