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NVIDIA’s 50-series GPUs had a strange old rollout. From missing cores to marked-up prices, there’s also some disappointment about the push to use AI to push things further, rather than good, old-fashioned power.
Whatever your thoughts, they’re here to stay, and it seems they’re now getting closer to MSRP. We’ve covered a few deals on 50-series GPUs in recent weeks, including the mighty RTX 5090 and the RTX 5080, and it’s got us thinking: Are we approaching some GPU normality?
Are 50-series GPUs over the price hikes?
Looking at Amazon’s wares, there’s now an RTX 5070 from PNY for $779.99. That’s just $30 more than the MSRP, suggesting we’re finally settling into a more standard pricing structure after months of mark-ups (and you get a free copy of Borderlands 4, to boot).
The base RTX 5070 is back to $549.99 with a Prime Member coupon, too, as we covered earlier in the week, suggesting we’re finally seeing the prices fall.
There’s also a discount of 12% on an ASUS RTX 5080, bringing the card from $1,264.99 down to $1,116.99. It’s not a huge drop, but it could be indicative of changes to come.
Are they still expensive? Yes, certainly at the high end, but if we’re getting closer to MSRP (or hitting it dead on), that can only be good for buyers who have been holding out.
It also suggests as we approach Black Friday, there’s every chance of further discounts. In fact, there have been rumors in recent weeks that NVIDIA could drop the price of 50-series cards following a decline in sales.
As reported by IGN India, a leaker suggested prices could fall in August or beyond to “maintain market liquidity and stabilize sales.”
Here’s hoping, eh?
