From TravisMathew to Malbon, golf fashion is driving culture—not just scorecards.
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Golf is no longer just a game—it’s a vibe. Once boxed into country clubs and tradition, the sport has exploded into pop culture thanks to a wave of celebrity superfans, AppleTV shows, and buzzy tournaments that feel more like music festivals. And with that shift, golf fashion has taken on a new role: it’s not just performance wear—it’s personal branding.
From L.A. rooftops to major championships, pro athletes, musicians, and streetwear heads are all putting their own spin on the classic polo-and-pants uniform. Some brands skew high-tech and travel-ready, others lean into retro nods or full-on streetwear—but they all reflect how golf has become more social, more inclusive, and a lot more stylish.
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Whether you’re playing a quick nine or just dressing like you might, these are the golf brands driving the look of modern leisure.
TravisMatthew
What started as a laid-back SoCal golf brand is now one of the most-worn names across country clubs and celebrity tournaments. With ambassadors from Nate Bargatze to Jimmy Garoppolo and appearances at celebrity events like the American Century Championship, TravisMathew has perfected the blend of technical comfort and everyday style. Think sharp polos and button-downs, wrinkle-resistant pants, and quarter-zips that travel well and photograph even better.
Malbon
Malbon is golf’s most culture-forward label. It’s less about country club dress codes and more about collabs with Adidas, Jimmy Choo, and, most recently, Glo Gang. The brand’s been worn by everyone from J. Cole to Schoolboy Q, making it the unofficial uniform of artists, hoopers, and trendsetters who love golf—or at least the aesthetic. It’s playful, bold, and built for Instagram as much as it is the back nine.
Rhoback
Rhoback nails the balance of performance and polish. Their polos serve up subtle prints with elite-level comfort. The fit? Perfect. The feel? Ridiculously soft. Their Masters-inspired Azalea Collection brought refined florals to the fairway, while their latest summer drop brings the personality. With patriotic and personality-packed prints, there’s something for every guy—whether he’s manning the grill or making the turn. Rhoback even has swim trunks and dog bandanas—a playful nod to the brand’s four-legged mascot—because the vibe goes way beyond the 18th hole.
Sunday Swagger
Sunday Swagger doesn’t do subtle. Known for bold prints, bright colors, and a “wear what makes you smile” mindset, this brand is made for golfers who bring the fun. Their focus is clearly on self-expression. It’s the go-to choice for golf trips, bachelor parties, and league nights—anywhere fun comes first and birdies are optional. Bonus points: you can match your look with your little ones thanks to their lineup of kids’ polos—because style (and swagger) runs in the family.
G/Fore
G/Fore is all about disruptive luxury—skull logos, unexpected textures, and premium materials that break the rules but never the performance. It’s made for the single-digit handicapper who wants to stand out, whether teeing off or making a statement at the clubhouse. From cashmere-blend layers to glossy leather shoes, every piece delivers edge and elegance in one swing.
Men’s Wearhouse
Men’s Wearhouse might not scream “golf gear,” but it’s quietly carving out a niche with affordable polos, lightweight trousers, and golf-adjacent basics that work for beginner players and casual weekends alike. Think easy-to-wear pieces perfect for range days, casual rounds, or bachelor party golf trips—without the high-end price tag. Even their golf shoes pull double duty, stylish enough to go from office to tee with ease. It’s a solid go-to for guys who want functional style without fuss, making Men’s Wearhouse an unexpected player in the golf wardrobe game.
lululemon
Lululemon may have started in the yoga studio, but it’s fully in the golf game now—thanks to breathable, stretchy staples like their ABC Golf Trouser and metal vent polos. This is gear made to move, whether you’re lining up a putt or heading straight from the course to a meeting. With PGA Tour pros like Min Woo Lee and Max Homa, plus F1 champion Lewis Hamilton on the roster, Lululemon is pushing performance wear into bold new territories. It’s not traditional golf style, and that’s exactly the point.
Nike
Nike’s golf presence is powered by performance—and backed by major champions. With Scottie Scheffler and Rory McIlroy as leading ambassadors, the brand still dominates both leaderboards and locker rooms. Dri-FIT polos, streamlined layers, and sneaker-style golf shoes bring a modern edge to the course. It’s the gear pros trust, with the style streetwear fans want.
Rhone
Rhone brings its clean, technical aesthetic to women’s golf with gear that’s polished, performance-driven, and ready to take you from course to court. Known for premium menswear, the brand’s women’s line features breathable polos, sleek skorts, and lightweight layers that are insanely soft and built to move with you all day long. Each piece hides an empowering message stitched inside the hem—a subtle reminder of strength and confidence every time you wear it.
Bad Birdie Golf
Bad Birdie Golf blends vibrant colors with quirky patterns, pushing the boundaries of traditional golf attire. From polos that pop to hats that scream “fore,” Bad Birdie Golf apparel brings a playful touch to your game. But don’t be fooled by the fun; their gear is crafted with high-quality materials to keep you comfortable and focused throughout your round.
Peter Millar
MLB and collegiate sports fans can seamlessly rep their favorite teams on the links with a range of premium performance apparel including polos, quarter-zips, and vests. Made from premium materials, Peter Millar’s apparel offers superior comfort, moisture-wicking properties, and enhanced breathability, ensuring you stay cool and focused throughout your round. Whether you’re teeing off or cheering on your team, Peter Millar’s MLB Golf Polos and performance wear are the perfect choice for combining sports passion with golfing excellence.