Two years post acquisition, and X’s relationship with advertisers has never been more complex
2024-10-28
Exactly two years ago today (Oct. 28), billionaire Elon Musk started his first day as owner / CEO of then-Twitter. As the platform transformed into a hotbed of divisive content, many marketers swiftly pulled their ad dollars, anxious about their brands being tied to either controversial topics or Musk himself.Continue Reading