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Krystal Scanlon (Page 2)

Two years post acquisition, and X’s relationship with advertisers has never been more complex

Two years post acquisition, and X’s relationship with advertisers has never been more complex

2024-10-28
By: Krystal Scanlon
On: October 28, 2024
In: Technology

Exactly two years ago today (Oct. 28), billionaire Elon Musk started his first day as owner / CEO of then-Twitter. As the platform transformed into a hotbed of divisive content, many marketers swiftly pulled their ad dollars, anxious about their brands being tied to either controversial topics or Musk himself.Continue Reading

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