The state of AI in media | How AI is transforming the business side of publishing

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This State of the Industry report, produced in partnership with Piano, explores how publishers are adopting AI on the business side of their organizations, specifically what applications they use, the challenges they encounter and the AI investments they’re prioritizing. AI tools are rapidly reshaping how media companies operate, from subscriptionContinue Reading

The state of social media marketing for publishers | Trends and tactics shaping paid social

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This State of the Industry Report, produced in partnership with Piano, explores how publishers engage with social media, specifically paid social media, what strategies they use, the challenges they encounter and how they plan to overcome them. As social platforms become more fragmented and organic reach continues to decline, publishersContinue Reading