Sponsored by Tatari • December 11, 2025 • Alex Visoky, director of client services, Tatari Connected TV ad spend is projected to reach $51 billion globally by 2029, accounting for nearly half of traditional broadcast TV advertising revenue. That shift reflects how quickly the marketplace is maturing and how aggressivelyContinue Reading
Sponsored by fullthrottle.ai • December 10, 2025 • Amol Waishampayan, co-founder, fullthrottle.ai Agency leaders love to talk about attribution, outcomes and optimization. But when sitting with an agency CFO, the conversation shifts fast. It’s not about campaigns, it’s about capital. Most CFOs, whether at a holding company or an indieContinue Reading
(Image credit: Shutterstock / Yuganov Konstantin) Windows 11 has a new preview build It fully removes AI actions if you’ve disabled them all in File Explorer This means there will no longer be an empty folder in the right-click menu for AI actions that have been turned off Windows 11Continue Reading
This article is part of a series covering our Programmatic Marketing Summit. More from the series → It can sometimes be a fine line between a promise and a threat — but that’s where generative AI stands in its application to the media agency world today. At least that’s theContinue Reading
Those might not exactly be ads you’re seeing on ChatGPT, at least according to OpenAI. Nick Turley, OpenAI’s head of ChatGPT, clarified the confusion around potential ads appearing with the AI chatbot. In a post on X, Turley said “there are no live tests for ads” and that “any screenshotsContinue Reading
A federal judge has expanded on the remedies decided for the Department of Justice’s antitrust case against Google, ruling in favor of putting a one-year limit on the contracts that make Google’s search and AI services the default on devices, Bloomberg reports. Judge Amit Mehta’s ruling on Friday means GoogleContinue Reading
Uncanny Valley host Zoë Schiffer is joined by senior editor Leah Feiger to discuss five stories you need to know about this week, from how Amazon is trying to catch up in the AI race to why Facebook Dating is more popular than ever. Then, they dive into how—despite recentContinue Reading
Guitar Center CEO Gabe Dalporto admits the chain’s store experience has had plenty of room for improvement. Some employees may know one genre or instrument type inside and out, but are deficient in other areas. Customers may walk into the store wanting an employee to help them, only to findContinue Reading
This WTF guide, sponsored by The Weather Company, digs into what weather targeting is — how it differs from other contextual signals, common misconceptions and misunderstandings and how advertisers across industries can maximize its effectiveness. Amid the many shifts in consumer behaviors, trends and other factors, global brands have nowContinue Reading
Amazon Web Services’ annual tech conference AWS re:Invent has wrapped up its first official day of programming and has already delivered an endless stream of product news. The unsurprising theme is AI for the enterprise, although this year it’s all about upgrades that give its customers greater control to customizeContinue Reading
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