Some TikTok Shop sellers pull back as the platform moves to end independent shipping in the U.S.
When Nadya Okamoto launched her pajama brand Matching this past summer, selling on TikTok Shop felt like an obvious choice. The platform had already played a major role in the growth of August, her period-care brand, which boasts more than 410,000 TikTok followers and has landed on the shelves ofContinue Reading









