Omnicom strikes partnerships with PayPal and X as its ‘live’ blitz at Cannes Lions continues
By Michael Bürgi • June 18, 2025 • Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Having decided that the value of live — be it live sports, live shopping, live-streaming, live events or live conversationsContinue Reading