Overtourism Under Scrutiny: Strategies for Sustainable Travel in a Post&Pandemic World

Spain is implementing strategies to manage visitor flows more sustainably. – Image Credit Unsplash+    Martin Jahrfeld writes for ITB Berlin about remedies to tourism overuse, as the tourism industry grapples with the challenge of overtourism, where the influx of visitors overwhelms popular destinations, straining local resources and impacting residents’ qualityContinue Reading

French Tech Entrepreneur Jérémy Zimmermann Expands OptimCar to the U.S., Bringing Advanced AI Solutions to Automotive Dealerships

Tampa, FL, December 03, 2025 –(PR.com)– French Tech Founder & CEO Jeremy Zimmermann announces that OptimCar is preparing to enter the U.S. market from its new base in Tampa, Florida. Already operational and used by automotive professionals across France, OptimCar is now entering an advanced preparation phase to bring its AI-poweredContinue Reading

This WTF guide, sponsored by The Weather Company, digs into what weather targeting is — how it differs from other contextual signals, common misconceptions and misunderstandings and how advertisers across industries can maximize its effectiveness. Amid the many shifts in consumer behaviors, trends and other factors, global brands have nowContinue Reading